In 1997, I presented Project 1967,
"THE TENNIS MATCH", in the Perspective Room
of the Buenos Aires Museum of Modern Art. On the floor, I outlined a tennis
court with sidelines made of neon lights; the net was four metres high,
obviously preventing the game from proceeding. At each side of the net,
there was a sign which said intermittently "you
are a winner" and "you are a loser",
so everybody realised that they were observing a peculiarly symbolic game.
A large screen projected a video entitled
"TENNIS" while I read from a text.
The images projected were created with the
Adobe Premier PC Program. At the end, the video showed me standing, from
the back, and with a bar-code on my neck, indicating the inevitable social
label, the excessive dualism in the ruling contemporary neo-liberalism
that was increasingly dominating the productive sectors of society.
The net was opposed to nothing other
than the concept of WINNER - LOSER
games. The video text compared this
sport situation with our culture full of opposites such as:
success - failure
rational - irrational
body - mind
intuition - intellect
technology - nature
as if they were paradigms. Mankind tends to represent ideas in terms of
antinomy. Binary logic and similar dual relationships still control computer
science, linguistics, structuralism and even psychoanalysis. In this project
I wanted to expose our western ideological concept, reinforced by Christianity
with the opposition of GOD and DEVIL.
We may be approaching the belief that such a highly competitive context
is the only one possible and that the whole world is based on a gigantic"unavoidable"
We must ask ourselves whether the economic world is real or not," a pure
and perfect world" displaying the logic of its foreseeable consequences,
ready to repress either automatically or individually. We must also wonder
whether neo-liberalism would establish a utopia or rather be transformed
into a political program, a utopia only imagined by the scientific description
The final basis of this economic order
is the structural violence of underemployment, precarious economic conditions
and the threat of job losses.
Tension, opposition, polarity and binary logic still structure our way
of thinking and feeling even though the illusion of a truly great change
has already vanished into thin air.